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Big wins for SPH websites (ST)

BackSep 25, 2009

Publishing group's multimedia platforms do well at IFRA awards


MULTIMEDIA giant Singapore Press Holdings (SPH) won 11 awards at the 8th IFRA Asian Media Awards 2009, with eight of them going to the media company's websites.

This is the biggest win for the media giant's portfolio of multimedia platforms.

SPH's Chinese newspaper division's omy.sg and Internet television The Straits Times RazorTV clinched the gold and silver award respectively for the Best in Online Media Award for Newspaper Website. The Financial Times website took the Bronze award.

IFRA is a worldwide research and service organisation for the news publishing industry.

The awards for Asian media were announced last night at a gala dinner in Chennai, India.

Singapore's first bilingual-friendly site, omy.sg, which turns two today, also won the gold award for Best in Cross Media Award for Cross Media Editorial Coverage, and a silver for Best in Cross Media Award for Cross Media Advertising.

Mr Chua Chim Kang, omy.sg and Lianhe Wanbao editor, said: "We are heartened by the recognition from IFRA Asia, particularly the two cross media awards, as omy.sg is in a unique position to patch the gap between new and traditional media platforms, providing high quality for both our users and advertisers."

For web television RazorTV, which falls under SPH's Digital Media Unit, this is its first award, coming soon after its first birthday on Aug 8.

Digital media editor Felix Soh said: "We are very pleased that RazorTV has won an award just one year after its launch. The RazorTV team has succeeded in establishing the video news channel as one that produces compelling, impactful and relevant content. They deserve to be rewarded for their dedication and hard work."

AsiaOne.com, home to all of SPH's websites, scored a gold for the Best in Online Media Award for Magazine Websites for its microsite, Diva.

Launched last November, the lifestyle site caters to IT-savvy working professionals, with topics ranging from beauty to relationships and parenting.

The site now draws one million page views per month.

AsiaOne also won a joint gold award with The Sunday Times and 91.3FM for its "Unexpected Australia" campaign.

Three silver awards went to SPH's stable of newspapers and magazines.

The Business Times Weekend won a silver for Best in Design Award for Newspaper Overall Design, SPH Magazines' The Peak Singapore won a silver for the best overall magazine design, and Berita Harian and Berita Minggu clinched a silver for best newspaper infographics.

Mr Thomas Jacob, the managing director for the greater Asia Pacific division of WAN-IFRA, which organises the awards, said: "SPH has always been in the forefront of adopting technology and innovation...it has certainly set a high benchmark for Asian publishers to emulate."

Malaysia's Sin Chew Daily took gold for the best in print quality award (for papers over 150,000 in circulation) and the South China Morning Post had a gold for best newspaper design.

TRACY SUA



SPH winners

BEST IN ONLINE MEDIA FOR NEWSPAPER WEBSITES

Gold – Chinese Newspapers Division's omy.sg

Silver – The Straits Times RazorTV



BEST IN ONLINE MEDIA FOR MAGAZINE WEBSITES

Gold – AsiaOne's Diva

Bronze – SPH Magazines' Hardwarezone.com



BEST IN CROSS MEDIA EDITORIAL COVERAGE

Gold – Chinese Newspapers Division's omy.sg

Silver – My Paper



BEST IN CROSS MEDIA ADVERTISING

Gold – The Sunday Times, AsiaOne and 91.3FM for their "Unexpected Australia" campaign

Silver – SPH Chinese Newspapers Division's omy.sg



BEST IN OVERALL NEWSPAPER DESIGN

Silver – The Business Times Weekend



BEST IN OVERALL MAGAZINE DESIGN

Silver – SPH Magazines' The Peak Singapore August 2008



BEST IN INFOGRAPHICS

Silver – Berita Harian/Berita Minggu