More than news at Sim Lim Square? You bet - Aug 29, 2008 (ST)

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The Straits Times / The Business Times News On SPH

More than news at Sim Lim Square? You bet

A new-generation newsstand shared by Singapore Press Holdings' Buzz pod and Singapore Pools is opening today at Sim Lim Square.

Aug 29, 2008
The Straits Times

GAMBLING on Singaporeans' appetite for news and a little flutter will be a new-generation newsstand opening today at Sim Lim Square.

The retail space is shared by Singapore Press Holdings' Buzz pod offering newspapers, magazines and refreshments, as well as Singapore Pools, with its range of lottery games.

Mr Chua Wee Phong, executive vice-president of circulation (SPH) and director of SPH Buzz, said: 'We are delighted to partner Singapore Pools for our new Buzz pod at Sim Lim Square. This partnership is in line with our objective of bringing added convenience to our consumers.'

Ms Marilyn Ling, chief marketing officer of Singapore Pools, said that Sim Lim Square was the first-choice venue as it is situated in the commercial business district and attracts working adults who patronise the technology-related shops.

She said: 'The state-of-the-art digital displays of sporting events at our branch will complement the many sporting interest publications offered at the Buzz pod.'

Other than offering a legal avenue for customers who wish to have a little flutter, such a partnership will help to strengthen Singapore Pools' retail network to combat the activities of illegal gambling operators, she added.

As part of the opening celebrations, patrons can look forward to a series of exciting joint promotions and giveaways from today to Sept 14, when they shop at the new outlet.

Deejay Jeremy Ratnam from 91.3FM will be at the new retail outlet located at the basement of Sim Lim Square (#B1-37) today from 12.30pm to 1.30pm to meet and greet Buzz pod customers.

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