12 SPH websites in top 20 list - Dec 12, 2008 (ST)
The Straits Times / The Business Times News On SPH
12 SPH websites in top 20 listSPH websites 'have consistently done well in various market surveys', said the company's chief executive officer Alan Chan.
Dec 12, 2008
The Straits Times
SINGAPORE Press Holdings' (SPH) AsiaOne news and lifestyle portal tops the list of most popular Singapore websites, according to a report by research firm Nielsen Company.
In fact, 12 of the top 20 most popular Singapore websites belong to SPH units, including No. 3, technology portal HardwareZone; No. 4, citizen journalism site Stomp; and No. 6, straitstimes.com.
News sites like these, said Nielsen Online's associate director for business development, Ms Doreen Ong, have always been popular with Singaporeans, and even more so in volatile times like these.
Mr James Wong, 38, who works in the IT industry, said that before the collapse of Lehman Brothers, he did not visit sites such as straitstimes.com, but 'now I go to The Straits Times website at least twice a day to make sure I am up-to-date with the latest news'.
SPH websites 'have consistently done well in various market surveys', said the company's chief executive officer Alan Chan.
'This shows that our online media products are well received by the public, and are growing from strength to strength. We will always endeavour to offer value to our users and advertisers.'
Every month, Nielsen tallies up the number of online webpages viewed by visitors to compile its report. This is the first time it has published the results of its monthly surveys.
The second most popular website is local stock- market operator Singapore Exchange. This should be of no surprise, considering financial issues and the economy are on pretty much every Singaporean's mind especially right now, said Ms Ong.
Even those who do not trade stocks visit SGX's site to see how shares perform that day.
Gay community sites Fridae and Trevvy took No. 8 and No. 12 spots respectively, said Ms Ong.
The economic downturn may change the make-up of the top 20 sites in the coming months, she said. 'People will want to know the latest news about the economy, whether there are new job cuts that could affect them.'
Meanwhile, those who were retrenched - or who believe they are at risk - will also be looking for jobs.
This means that news and job sites like straitstimes.com, ST701 and 88DB could get a boost in their rankings.